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| Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs | 
 enlarge | Authors: Craig Stull, Phil Myers, David Meerman Scott
Publisher: Wiley
Category: Book
List Price: $27.95
Buy Used: $12.40
You Save: $15.55 (56%)
New (40) from $13.97
Media: Hardcover
Number Of Items: 1
Pages: 224
Shipping Weight (lbs): 0.8
Dimensions (in): 8.9 x 5.9 x 0.9
ISBN: 047026036X
Dewey Decimal Number: 658.409
EAN: 9780470260364
Publication Date: June 30, 2008
Availability: Usually ships in 1-2 business days
Condition: Clean book with no writing or highlighting. No damage to pages....We strive to provide an excellent product. THousands served.Thank you for shopping!Buyscbooks
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Product Description
If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whether or not they make those needs clear. An easy-to-follow six-step process developed over the past 15 years can help you address unsolved problems, recognize buyer personas, quantify impact and create breakthrough experiences. Stop wasting time by guessing what your market needs and start understanding consumer desire.
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